In this on-demand Webinar, co-founder Baskar Subramanian and Mark Stephens help us understand why Digital First media companies should launch linear channels, and how cloud playout can help. Find out:
- Changing content consumption preferences & linear OTT market growth
- Various paths to capture linear broadcast audience – vMVPDS, Ad-supported linear OTT, D2C streaming, among others
- How cloud can help create a sustainable distribution and revenue model
- Key technological considerations when delivering to vMVPD platforms
- Case-study examples of digital-first companies who have successfully launched linear channels
