Video: Simplifying OTT Video Delivery With SCTE 224

Life used to be simple; you’d fire up your camera, point it at a presenter and it would be fed to the transmitter network. When on-going funding came into play, we wanted each transmitter to be able to show local ads and so, after many years, SCTE-35 was born to do exactly that. In today’s world, however, simply telling a transmitter when to switch doesn’t cut it. To deliver the complex workflows that both linear and OTT delivery demand, SCTE 224 has arrived on the scene which provides very comprehensive scheduling and switching.

Jean Macher, from Harmonic explains this needs for SCTE 224 and what it delivers. For instance, a lot for 224 is devoted to controlling the US-style blackouts where viewers close to a sports game can’t watch the game live. Whilst this is relatively easy to deal with in the US for local terrestrial transmitters, in OTT, this is a new ability. Traditionally, geo-location of IP addresses is needed for this to work where each IP address is registered against a provider. If this provider is Chinese, then at the very least, you should be able to say that this IP address is in China. However, for ISPs who have an interest in the programming, they can bring in to effect their own data in order to have very accurate geo-location data.

SCTE 224, however, isn’t just able blackouts. It also transmits accurate, multi-level, schedule information which helps scheduling complex ad breaks providing detailed, frame accurate, local ad insertion.

It shouldn’t be thought that SCTE 35 and SCTE 224 are mutually exclusive. SCTE 35 can provide very accurate updates to unscheduled programmes and delays, where the 224 information still carries the rich metadata.

To finish up the talk, Jean looks at a specific example of the implementation and how SCTE 224 has been updated in recent years.

Watch now!

Speakers

Jean Macher Jean Macher
Director, Market Development – Broadcast
Harmonic Inc.

Webinar: Scaling Video Delivery

There is no doubt that streaming video is here to stay. Every month, more consumers log into and subscribe to one or more OTT services. But as those services grow beyond geographical borders, providers are forced to ensure that their offerings can meet the demands of a swelling user base located around the world. Given that this involves employing the public Internet to deliver video to different pockets of the globe, OTT operators often struggle with implementing the best video delivery architecture: what infrastructure to purchase, to install, where & which partners to employ, and how to ensure the best possible viewer experience. This webinar explores some of the proven methods for scaling video delivery as well as best practices employed by some of the world’s biggest streamers.

Featuring:

Guillaume Bichot Guillaume Bichot
Head of Exploration,
Broadpeak
Thierry Fautier Thierry Fautier
President-Chair at Ultra HD Forum,
VP Video Strategy, Harmonic
Brent Yates Brent Yates
CTO,
HellaStorm
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance
Marc Baillavoine Marc Baillavoine
CEO,
Quortex
Wayne Rowe
Enterprise Sales Manager,
CDNetworks

Webinar: Reducing Stream Latency


Latency seems to be the new battleground for streaming services. While optimising bandwidth and quality are still highly important, they are becoming mature parts of the business of streaming where as latency, and technologies to minimise it – as Apple showed this month – are still developing and vying for position.

Thursday June 27th 2019, 10am PDT / 1pm EDT / 18:00 GMT

Here, the Streaming Video Alliance brings together people from large streaming services to explore this topic finding out what they’ve been doing to reduce it, the problems they’ve faced and the solutions which are on the table.

Register now!
Speakers

Kevin Johns Kevin Johns
Distinguished Network Architect, Content and Media
CenturyLink
Chris Sammoury Chris Sammoury
Principal Engineer II,
Charter Communications
Richard Oesterreicher Richard Oesterreicher
CEO
Streaming Global/Hellastorm
Patrick Gendron Patrick Gendron
Director, Innovation
Harmonic
Johan Bolin Johan Bolin
Chief Product and Technology Officer,
Edgeware
Steve Miller-Jones Steve Miller-Jones
Vice President of Product Strategy,
Limelight Networks
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance

Video: Low Latency and High QOE for Live Streaming


Low latency streaming is always a compromise, but what can be done to keep QOE high?

This on-demand webinar looks at CMAF and presents some real-world data on this low latency technique. The webinar starts by explaining that CMAF is a low-latency streaming technology similar to HLS and other streaming protocols where the idea is to deliver the video as small files. Olivier and Alain from Harmonic explain how this is done and look at some of the trade-offs and compromises that are needed and introduce techniques to keep QOE high. They also look at deployment in cloud vs. on premise.

Pieter-Jan Speelmans talks about play tradeoffs and optimisations within the player. CMAF allows the buffer to be reduced and whilst a bad network may mean you buffer is similar to ‘normal’, but in good networks, this buffer can be brought down significantly. He also talks about how ABR switching is impacted by GOP length even in CMAF.

Viaccess-Orca explains how DRM works with CMAF and looks at some of the challenges including licences acquisition time and overloading licence servers at the beginning of events. Akamai’s Will Law explains some benefits of CMAF and the near-real-time of chunk-based transfer (HTTP 1.1) and how downloading chunks at full speed leads to problems when the same broadband link is used by several clients.

There are lots of good talks on CMAF, but this is one of the few which talks about CMAF not as theory, but as is deployable today.

Watch now!

Speakers

Olivier Karra Olivier Karra
SaaS Business Development Director,
Harmonic Inc.
Alain Pellen Alain Pellen
Sr. Manager, OTT & IPTV Solutions,
Harmonic Inc
Will Law Will Law
Chief Architect – Media Devision,
Akamai
Pieter-Jan Speelmans Pieter-Jan Speelmans
Founder & CTO,
THEOplayer
Nicolas Delahaye Nicolas Delahaye
VP Engineering Player,
Viaccess-Orca