Video: Multicast ABR

Multicast ABR is a mix of two very beneficial technologies which are seldom seen together. ABR – Adaptive Bitrate – allows a player to change the bitrate of the video and audio that it’s playing to adapt to changing network conditions. Multicast is a network technology which efficiently sends a video stream over the network without duplicating bandwidth.

ABR has traditionally been deployed for chunk-based video like HLS where each client downloads its own copy of the video in blocks of several seconds in length. This means that you bandwidth you use to distribute your video increases by one thousand times if 1000 people play your video.

Multicast works with live streams, not chunks, but allows the bandwidth use for 1000 players to increase – in the best case – by 0%.

Here, the panelists look at the benefits of combining multicast distribution of live video with techniques to allow it to change bitrate between different quality streams.

This type of live streaming is actually backwards compatible with old-style STBs since the video sent is a live transport stream, it’s possible to deliver that to a legacy STB using a converter in the house at the same time as delivering a better, more modern delivery to other TVs and devices.

It thus also allows pure-streaming providers to compete with conventional broadcast cable providers and can also result in cost savings in equipment provided but also in bandwidth used.

There’s lots to unpack here, which is why the Streaming Video Alliance have put together this panel of experts.

Watch now and find out more!

Speakers

Phillipe Carol Phillipe Carol
Senior Product Manager,
Anevia
Neil Geary Neil Geary
Technical Strategy Consultant,
Liberty Global
Brian Stevenson Brian Stevenson
VP of Ecosystem Strategy & Partnerships,
Ericsson
Mark Fisher Mark Fisher
VP of Marketing & Business Development,
Qwilt
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance

Webinar: Edge Computing and Video Delivery

Date: Thursday 28th March, 2019
Time: 10am PDT / 1pm EDT / 17:00 GMT

Whether or not edge computing is the next generation of cloud technology, the edge plays a vital role in the streaming video experience. The closer a video is stored to the requesting user, the faster the delivery and better the experience. But, streaming also provides a lot more opportunity for interactivity, engagement, and data collection than traditional broadcast television. That means as the edge grows in compute capacity and functionality, it could enable new and exciting use cases, such as AI, that could improve the viewer experience. In this webinar, we’ll explore the state of edge computing and how it might be leveraged in streaming video.

Speakers

Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance

Webinar: The Power of Now: Enriching TV with sub-second latency for live streaming


Date: Today, Jan 30th, 2019 15:00 GMT / 10am EST

Limelight, Streaming Video Alliance and Videonet come together to discuss the introduction of WebRTC’s sub-second latency for live streaming which is opening the way for a ‘better-than-broadcast’ experience – enabling new ways to engage viewers and monetise them.

WebRTC provides real-time video delivery and can now be implemented in a CDN environment for large-scale distribution and has extremely low latency.

This webinar covers:

  • Making WebRTC part of your workflow
  • Browser compatibility
  • Compression, DRM & ad insertion
  • Redundancy
  • Innovation opportunities for broadcasters and challenger OTT providers
  • Special focus on increasing viewer engagement
  • creating new revenue streams.
  • New business partnerships
  • Optimisation for multiscreen television & connected TV devices

Register now!

Speakers

Steve Miller Jones Steve Miller Jones
VP Product Strategy
Limelight Networks
Jason Thibeault Jason Thibeault
Executive Director
Streaming Video Alliance
John Moulding John Moulding
Editor-in-Chief
Videonet

Webinar: Transitioning Video Delivery to the Cloud – Best Practices

The Streaming Video Alliance are back with a packed panel of experts discussing the move from broadcast channels to the cloud.

The real transition from traditional TV broadcast to online video is happening behind the scenes as incumbents and new providers embrace cloud resources to provide a scalable, distributed means to reach the widest possible audience. But the cloud is complicated. With a myriad of providers and a bevy of services available, providers need to understand both how the cloud can help streaming video workflows as well as the challenges involved with implementation and integration. In this panel, you’ll hear experts discuss a variety of challenges with cloud-based workflows, the growing importance of edge computing, and best practices for adopting cloud technologies in video delivery.

Register now!

Speakers

Dror Gill Dror Gill
CTO & VP Marketing,
Beamr
Raji Sankaran Raji Sankaran
Software Engineer II,
Concurrent Computer Corporation
Mick McCluskey Michael McCluskey
VP Product Management,
Espial
Petr Peterka Petr Peterka
Chief Technology Officer,
Verimatrix
Johan Bolin Johan Bolin
VP Products,
Edgeware AB
Jason Thibeault Moderator: Jason Thibeault
Executive Director,
Streaming Video Alliance

Webinar: Downloading and the Future of Video Consumption


Tuesday September 25th 2018, 18:00 BST / 10AM PT / 1PM ET

Continuing the Streaming Video Alliance’s great webinar series, Jason Thibeault is back to discuss the consumer demand to download video and how to implement it. Joining Jason to share his experience and opinions is Joshua Pressnell, CTO of Penthera.

One thing is clear about consumer behavior when it comes to watching video-on-demand: people want to watch it whenever and wherever they want. Unfortunately, especially as more consumers gravitate towards mobile devices on inconsistent Wi-Fi and cellular networks, achieving a high-quality experience is fraught with difficulties. Enter download-to-go. This functionality, pioneered by Netflix and Amazon, allows consumers to download content to their phones for off-line viewing, ensuring the highest quality viewing experience without having to worry about spotty network coverage. But how do you implement this solution? Is there a way this solution can be applied to connected storage in the home?

In this discussion, you’ll learn about the intricacies involved in implementing download-to-go functionality, how the feature is evolving to potentially make use of in-home storage, and many of the challenges associated with providing this kind of service to subscribers.

Register now

Joshua Pressnell
Chief Technology Officer, Penthera
Joshua Pressnell joined Penthera after a long career as a military contractor developing integrated sensor systems and standards.  Pressnell brought extensive experience in embedded systems, signals intelligence, sensor data fusion, and real-time software to the mobile software development industry, and quickly built a stellar reputation as an independent developer of top-ranked and top-grossing iOS mobile apps. Pressnell joined Penthera in 2011 as the iOS Team Lead, eventually taking on the role of Director of Engineering, and now Chief Technical Officer.
Jason Thibeault
Jason Thibeault
Executive Director of the Streaming Video Alliance
The Streaming Video Alliance is a global consortium of companies working to create best practices to drive the adoption of online video. Prior to this role, Jason spent 8 years at Limelight Networks, a leading CDN, where he acted as principal technical evangelist, content marketing editor-in-chief, and marketing strategist. Jason is the co-author of the marketing thought-leadership book “Recommend This! Delivering Digital Experiences People Want to Share” (Wiley), author of the acclaimed novel “An Ordinary Magic” (Dime Novel Books), and an inventor on a number of technical patents.

Founded in 2014, the Streaming Video Alliance’s charter is to encourage deeper collaboration across the entire online video ecosystem, which will include the development of best practices for an open architecture that operates across the entire online video value chain. The Alliance is currently focused on identifying issues and solutions related to open architecture, quality of experience and interoperability.

Webinar: Reducing Churn, Building Engagement & Delighting Subscribers

The Streaming Video Alliance is back with the next in their webinar series and the focus turns to churn.

Viewer churn is the OTT killer. But keeping subscribers engaged and coming back to a service involves more than just great content. It requires a keen eye on the data—from ensuring a great Quality of Experience (QoE) to making smart marketing decisions about content to providing excellent customer service, data is key.

  • What should you be measuring?
  • What are the key metrics and their thresholds?
  • How do you implement all of this into an existing workflow?

This panel will explore the kind of data that can have a meaningful impact on an OTT experience, best practices for measuring different elements within the workflow, and the techniques to capture the data that you need.

Panelists include:
Aditya Ganjam from Conviva
Nick Nelson from OWNZONES
Jonathan Shields from Nice People at Work
and Brenton Ough from Touchstream

This topic will be moderated by Jason Thibeault, the Executive Director of the Streaming Video Alliance.

Webinar: Measuring and Optimising Perceptual Quality in Online Video


Date:26th June 2018, 15:00 BST
When it comes to online video, there are few issues more annoying to viewers than poor visual quality. A bad visual experience can significantly impact the user’s Quality of Experience (QoE). But what makes one video look better? How can you preserve the visual acuity of source content after transcoding? And, more importantly, how can you measure when that visual quality has degraded?

In this panel assembled by the Streaming Video Alliance, you’ll learn from leading experts on visual quality about the nuances of mitigating degradation during transcoding and how to implement measurement techniques to continually monitor the perceived quality of online video moderated by Jason Thibeault.

Register now!