With smart speakers, mobile phones and computers all sporting voice-controlled interfaces, it’s no surprise that smart TVs, Apple TVs and others can be voice controlled. This webinar looks at how much consumers expect control and what they expect.
Getting voice right, can be a really big differentiator in terms of enjoyment and confidence of a service and the speakers discuss how that can enhance retention and growth.
As seen with a recent update to Apple’s HomePod which allows it to recognise who’s speaking, voice can be used for personalisation, security and privacy when carefully applied to the service.
The webinar will also discuss fraud reduction and ecommerce opportunities.
Many people have little free time so there is hot competition amongst entertainment services for those precious minutes.
Red Bee Media’s Steve Russell explains how they have moved to a service based model for their platform which allows a single platform to be used by many customers. This allows them to focus on a single platform, making sure this can quickly iterate and provide new services the moment their customers think of them.
Simon Eldridge from SDVI tells us about he’s bringing manufacturing methodologies to the media industry allowing companies to work much more efficiently and Bill Gash talks about about how pay TV, mobile and Telco operators are consolidating to have the power to push back against the internet giants by combining customer attention, spending power and quality of customer experience.
The panel conversation starts discussing the ‘dark’ episode of The Game of Thrones which led to many complaints when viewers watched the episode in environments and on displays which didn’t show enough contrast – unlike the monitors in the grading suite – leading to people being unable to see what’s happening in parts of the episode. Quality of experience, says Bill Gash, is very difficult and the broadness of what constitutes quality of experience can be big challenge for producers who are new to directly delivering to the viewer.
Adapt and evolve is the ‘product management’ approach to launching services, explains Steve Russell, which bucks the trend of launching services which used to take a lot of Capex and a long project to set up. The more recent priorities are speed to market and constant iterations to improve the service.
iflix is a great example of an innovative service which has managed to achieve scale, from 50,000 to, now, 25 million subscribers in less than 3 years. Bill Gash gives this and other examples such as Formula 1, which show the possibilities of growing into and entering this larger market. This shows it’s not just about large players hitting back against the internet giants, but also a recognition that innovating can allow you to take those subs and those ‘minutes of attention’ away from other services.
The panel, from the Content Everywhere Hub, finishes by discussing the importance of adapting to the countries you’re operating it and by identifying the key advice for anyone developing their service in this market.
Date: September 3rd 2019 Time: 15:30 BST, 10am EDT
Across the media and entertainment industry, more organisations are moving to modern, cloud-based applications to meet growing demands for scale and flexibility.
As a complement to the scale and efficiency of high-volume cloud-based IT operations, process automation can greatly streamline media workflows.
In this webinar, James Wilson from IBM Aspera on Cloud shows its impact on routine processes whilst BASE Media Cloud joins to describe purpose-built cloud workflows for digital media companies, including automated quality control and content distribution.
Sports broadcasting has always been on the forefront of technology both by developing products specifically for the sporting market such as sports graphics, annotation and ball tracking and also by pressing nearly any new technology that comes along into production.
The result of this relentless thirst for technology is year-by-year better and better productions done in more innovative and often lower-cost ways.
Remote production has long been a buzz word in sports broadcasting which has taken a long time to take hold (known as REMIs in North America). This is partly because the technologies needed to do it really well and really seamlessly are only just becoming dominant and partly because sports workflows from a technology and a business needs perspective are so different from company to company that one remote production.
However there are ever stronger pushes into remote production which very much brings remote production into day-to-day use in many companies. Kiswe Mobile joins us on this webinar to explain their experience in enabling remote production.
AI is looked on as an important tool in sports broadcasting. With so much data, both visual and textual, AI will increasingly be an excellent tool to parse and interpret these large data sets. Whether this is simply to produce better stats analytics or to comb through the thousands of hours of footage looking for, and logging, interesting events between players, ball possession stats etc.
IBC brings in Jérôme Wauthoz from Tedial and production consultant Mike Ruddell to bring us their experience making the sports on our screens as great as it can be at a cost that broadcasters can afford.