Webinar: Winning the Battle for OTT Audiences


Date: 28th July 2018, 16:00 BST

This webinar brings examples from Leading OTT operators and providers describing how they drive audience growth through quality and user experience. Of course, great content alone is not enough to sustain a successful on-demand internet-delivered OTT service.

The speakers will reveal the risk factors that can destroy audience engagement, including poor streaming performance and data privacy and security fears and as OTT becomes inseparable from live broadcast, solutions for streaming time-sensitive, high-value live events and sports are assessed.

Whether it’s broadcaster catch-up, special-interest content or producers like HBO and Disney going direct, the pressure is on for platforms trying to compete with the big beasts Netflix and Amazon. With the announcement of Salto as a joint venture of broadcasters in France, and UK channels investing in updating Freeview Play, OTT is centre-stage once again.

Audiences have huge expectations of user experience, video image and quality-of-service – regardless of the network or device they are using. Delivering and managing a consistently-high quality of experience is crucial for media companies wanting to deliver a popular, engaging and profitable OTT service – whatever the content and business model.

Register now
Speakers:
Guilherme Saraiva, CTO, Rede Telecine
Steve Miller-Jones, Senior Director of Product Management, Limelight Networks

Webinar: How Live Streaming is Introducing New Opportunities for Broadcasters

Date: 28th March, 2018

Live internet streaming brings new use cases and business models that are not possible with traditional broadcast TV services due to their geographic coverage restriction.  With rapid changes in the types of online video content viewers are consuming, it’s likely there will be a higher percentage of live video data over the next 2 years.

This webinar will discuss these new use case opportunities and their potential for generating significant revenue:

  • The largest sports events broadcasting including Soccer World Cup and Olympics, are  live streamed to audiences who don’t have access to the broadcast, or who prefer to watch on their mobile device. Key to delivering a great experience is reducing the typical 40 second latency of the live stream compared to the broadcast. Learn how to reduce latency to just a few seconds, and even to less than 1 second.
  • Online gambling is drawing large numbers of players today. Learn about new technologies that deliver an improved user experience for players by providing interactivity for betting. Speeding game play by lowering the online video stream latency provides players with the best experience, and drives increased revenue for casinos and video delivery.
  • Live auctions, and many types of games are now possible online that leverage the interactive capabilities and low latency of the newest live streaming technologies.
  • Language-based programming is becoming very important. We see many services available for German or French, etc. language programs to reach Ex-Patriot audiences living outside their country. Delivering language programming anywhere in the world is not possible with traditional TV broadcasters. Using the internet to deliver the video means there are no geographic boundaries. This use case is growing rapidly, and is expected to become a major market opportunity.

Speakers:

Presenter
Charlie Kraus

Senior Product Marketing Manager
Limelight Networks

Presenter
Thibaud Regeard du Cormier

Solutions Enigneer
Limelight Networks

Presenter
James McKeown

Content Director
NewBay

Presenter
Jeff Heynen

Consulting Director
SNL Kagan