There are so many ways to stream video, how can you find the one that suits you best? Weighing up the pros and cons in this talk is Robert Reindhardt from videoRx.
Taking each of the main protocols in turn, Robert explains the prevalence of each technology from HLS and DASH through to WebRTC and even Websockets. Commenting on each from his personal experience of implementing each with clients, we build up a picture of when the best situations to use each of them.
Server-Side Ad Insertion (SSAI) it’s the best defence against ad-blockers, but switching in an ad at source can be tricky particularly in low latency streams. This talk at the OTT Leadership Summit at Streaming Media East brings together leaders in the field to explain where they’re up to in delivering this technology and the benefits they see.
Magnus Svensson tells us about the instrumental role Eyevinn Technology, the consultancy who run the technical conference Streaming Tech Sweden , is played in Sweden creating an open standard for all the broadcasters to work to in order to agree how to track SSAI allowing the correct payments to be made. Magnus also talks about aligning SCTE insertion with MPEG structure and the importance of correct preparation of the source video.
Tony Brown from Newsy talks about the centralised nature of SSAI making management easier and gives ana overview of decisioning bringing together buys and sellers of ads. Tony also discusses other analytics such as adjacency and targeting.
Jason Justman of Sinclair Broadcasting Group, explains SCTE insertion and talks about the technical difficulties in reacting to live changes in programming.
Geir Magnusson, Jr. from fuboTV covers the difficulties of preparing the ads quickly enough for thousands or millions of streams to get customised, SSAI ads at the same time and discusses his strategy to start pre-fetching ads from the ad server to prepare them ahead of time. Geir also highlights the misunderstanding that can exist where streaming provides the same video and programme experience as traditional broadcast but ad buyers don’t all understand how much more targeting is possible – even with SSAI.
Adaptive bitrate, ABR, is vital in effective delivery of video to the home where bandwidth varies over time. It requires creating several different renditions of your content at various bitrates, resolutions and even frame rate. These multiple encodes put a computational burden on the transcode stage.
Lowell Winger explains ways of optimising ABR encodes to reduce the computation needed to create these different versions. He explains ways to use encoding decisions from one version and use them in other encodes. This has a benefit of being able to use decisions made on high-resolution versions – which are benefiting from high definition to inform the decision in detail – on low-resolution content where the decision would otherwise be made with a lot less information.
This talk is the type of deep dive into encoding techniques that you would expect from the Video Engineering Summit which happens at Streaming Media East.
Storing, preparing, and delivering media content securely involves leveraging systems that can scale and ensure top-of-the-line security. This webinar explores doing that by implementing workflows in AWS’s highly available, scalable, and secure cloud services such as Amazon S3 for storage, Amazon Elastic Transcoder, and Amazon CloudFront for delivery.
This session came from the Discovery Track at Streaming Media East and shows how you can build a media stack on AWS and use JW Player to deliver protected HTTP Live Streams (HLS) to various devices, including iOS, Android, and Windows desktops.
Amazon Web Services WAF
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