It’s all very well talking about ‘blockchain’ but where’s the use case? This working transcoding and distribution platform is one example and LivePeer’s Philipp Angele steps onto the stage to explain how they have created this platform as a service using the under-utilised video encoding capability of GPUs used in crypto currency mining.
Whilst there is a lot of hype around blockchain, the fact remains that many blockchains are in constant use throughout the world and, unrelated to any currency aspect, they have a robust way of solving certain problems – the main one being ensuring exchanges of data are completed fairly and without any fraud. This can be applied to distribution of content as much as it can be to ‘smart contracts’ which, Philipp explains are like legal contracts in as much as they are a promise to do certain things. They are ‘smart’, because the blockchain network can verify that the contract has been completed.
Livepeer’s open source platform on which developers can build services works, we hear, by brokering interactions between ‘broadcasters’, ‘orchestrators’ and ‘transcoders’. Philipp details how these work together and also looks at the incentives miners have to participate by analysing their profits for different tasks.
To finish off, this talk then takes focusses on the other elements of online streaming services and examines what services are available to accomplish those tasks using distributed/blockchain technology.
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This talk was given at Streaming Tech Sweden which is an annual conference from Eyvinn Technology. Streamed on their own video platform, talks are initially available exclusively to all conference attendees, but are released free-to-view during the subsequent year. Free registration is required to watch the videos.
At The Broadcast Knowledge, we’re continuing to cut through the hype and get to the bottom of blockchain. Now part of the NAB drinking game along with words like AI and 5G, it’s similarly not going away. The principle of blockchain is useful – just not useful everywhere.
So what can broadcasters do with Blockchain, and – given this is a SMPTE talk – what can film studios do with it? It’s doubtless that blockchain really makes secure, trusted systems possible so the mind immediately jumps to using it to ensure all the files needed to create films are distributed securely and with an audit trail.
Here, Steve Wong looks at this but explores the new possibilities this creates. He starts with the basics on what blockchain is and how it works, but soon moves in to how this could work for Hollywood explaining what could exist and what already does.
Cloud & Platform Services General Manager, Telecom, Media & Technology
Blockchain, often cast aside as a mere hype word, won’t be gone from our lives just like ‘cloud’ and ‘AI’. However it can’t be said that sometimes it’s applied without thought to its true value. Here, IBM Aspera look at where blockchain can actually fit within broadcast.
Blockchain, simplistically, allows you to verify the authenticity of something in a very secure and reliable way, so its applicability to retail and logistics is clear. However, in broadcast we deliver millions of programmes, adverts, trailers, rushes each and every day both to screens and behind the scenes. So if it can disrupt and improve other industries, why not outs?
Blockchain is interesting in not just in its features but also how it does it. In this webinar we’ll see some of that, understanding what how it works and what a ‘trusted business network’ looks like.
James Wilson and Jonathan Solomon will explain the encryption and key exchange that underpins the technology and how this offers improved asset tracking and even execution of commercial and legal terms.
Successive waves of disruption across industries and constant change means opportunity. We’ve entered a new era where truth isn’t subjective, but collective – where radical transparency is uprooting how we interact, transact and drive growth. Leading organizations and consortia across industries are rapidly unleashing the exponential business value of blockchain. More than a new technology, it’s a whole new playing field. Join this masterclass at IBC to discover how blockchain is delivering newfound trust to media, entertainment and advertising.
Answering key questions like, what is ‘blockchain’? How have our views on ‘trust’ changed in the new digital era? What is the state of blockchain adoption in business? Jason Kelley helps us understand where we are in balancing the hype and usefulness of blockchain.
Chad Andrews spells out a way of managing personal/consumer data which can use blockchain principles to bring together data controlled by different parties which would decouple technology from data.
Peter Guglielmino discusses the challenges of piracy and fraud which have arisen with the rise of digitisation and outlines how to store media files with accountability linked to a blockchain ledger.
CTO, Global Media & Entertainment, IBM
Global Solutions Leader, IBM
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