‘On demand’ must be the top reason people love streaming services. But for streaming providers, the motivation to deliver these services goes deeper than meeting market demand; The data that can be gathered as people watch is revolutionising business models.
Eyevinn Technology, the Swedish specialist consultancy firm focused on video and distribution brings this data into the spotlight tomorrow, Tuesday 28th, to discuss how different segments of the industry are using the data and why you should have a data strategy. This virtual panel brings together AWS, Braze, Edgeware, Eyevinn Technology, Jump TV, and Kaltura that will shed light on the
benefits you can get having a compelling data strategy.
“I believe we have gathered a very interesting combination of speakers and I can promise an insightful hour with a lot of good takeaways”
We see the evidence of the power of this data in the EULAs for Smart TVs which make it clear that they are watching you. Famously, North American TV Manufacturer Vizio was caught collecting “as many as 100 billion data points each day from millions of TVs,” according to the US FTC. This resulted in a class action suit and a judgement against Vizio.
This virtual panel looks at collecting data in the right way, discussing what data to collect and how to motivate subscribers to share their data. Importantly in today’s global society which needs to serve very privacy-conscious countries, there will be discussion about how to use the data that has been collected. They’ll be looking at how can data be used to understand how to scale your OTT solution, how can data be used to make the experience better and how can data be used to increase engagement and reduce churn.
Latency seems to be the new battleground for streaming services. While optimising bandwidth and quality are still highly important, they are becoming mature parts of the business of streaming whereas latency, and technologies to minimise it – as Apple showed this month – are still developing and vying for position.
Here, the Streaming Video Alliance brings together people from large streaming services to explore this topic finding out what they’ve been doing to reduce it, the problems they’ve faced and the solutions which are on the table.
Date: Thursday February 28th 2019, 10am PT / 1PM ET / 18:00 GMT
Streaming continues to grow, in amount streamed, in people consuming it and in importance within this and other industries. One things which has always been an enabler yet made streaming harder to deploy is its rapid evolution. Whilst this has been a boon for smaller, nimbler companies – both content producers and service providers – the streaming has now arrived at most companies in one way or another and this breadth of use-cases has kept streaming tech moving forward and showing no signs of abatement.
Some aspects are changing. For instance we are seeing the first patent-free MPEG standard proposals (EVC, which has basic patent-free functionality and a better performing patent-controlled profile) on the heels of AV1. We’re seeing low-latency efforts such as CMAF taking hold as an alternative to WebRTC. With CMAF being much closer to the ever popular HLS, this may well beat out WebRTC in deployments at the cost of a slightly higher, but much improved latency.
To bring all of this in to focus for 2019, Jason Thibeault from the Streaming Video Alliance is bringing together a panel of experts to look at the coming trends and to give us an idea of what to look out for, and how to make sense, of 2019’s year of video delivery.
The Streaming Video Alliance are back with a packed panel of experts discussing the move from broadcast channels to the cloud.
The real transition from traditional TV broadcast to online video is happening behind the scenes as incumbents and new providers embrace cloud resources to provide a scalable, distributed means to reach the widest possible audience. But the cloud is complicated. With a myriad of providers and a bevy of services available, providers need to understand both how the cloud can help streaming video workflows as well as the challenges involved with implementation and integration. In this panel, you’ll hear experts discuss a variety of challenges with cloud-based workflows, the growing importance of edge computing, and best practices for adopting cloud technologies in video delivery.
Software Engineer II,
Concurrent Computer Corporation
VP Product Management,
Chief Technology Officer,
Moderator: Jason Thibeault
Streaming Video Alliance
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