Webinar: Video Ad Optimisation

Date: 24th October, 2019 Time: 10am PST / 1pm EDT / 18:00 GMT

If there’s one thing that’s been clear throughout all the years of streaming video on the internet, it’s that if the viewer doesn’t have a good time, it’s literally a big turn-off. If you’re going to show ads, show them well otherwise it can make for a terrible experience. Problems with ads undermine trust in an otherwise great service.

This is the topic under the spotlight in this webinar from the Streaming Video Alliance which brings together CommScope (previously ARRIS), IAB Tech Labs, Adobe and Conviva to discuss the best practices for getting ads right examining how to deliver them and ways to insert them.

Register now!

Speakers

Dave Romrell Dave Romrell
Engineering Fellow, Advance Research Group,
CommScope (previously ARRIS)
Chris Hock Chris Hock
Head of Business Strategy and Development, Media & Entertainment, Adobe
Advertising Working Group Co-Chair, Streaming Video Alliance
Sean Wilkinson Sean Wilkinson
Head of Corporate Development,
Conviva
Amit Shetty Amit Shetty
Senior Director, Video & Audio Products,
IAB
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance

Webinar: Scaling Video Delivery

There is no doubt that streaming video is here to stay. Every month, more consumers log into and subscribe to one or more OTT services. But as those services grow beyond geographical borders, providers are forced to ensure that their offerings can meet the demands of a swelling user base located around the world. Given that this involves employing the public Internet to deliver video to different pockets of the globe, OTT operators often struggle with implementing the best video delivery architecture: what infrastructure to purchase, to install, where & which partners to employ, and how to ensure the best possible viewer experience. This webinar explores some of the proven methods for scaling video delivery as well as best practices employed by some of the world’s biggest streamers.

Featuring:

Guillaume Bichot Guillaume Bichot
Head of Exploration,
Broadpeak
Thierry Fautier Thierry Fautier
President-Chair at Ultra HD Forum,
VP Video Strategy, Harmonic
Brent Yates Brent Yates
CTO,
HellaStorm
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance
Marc Baillavoine Marc Baillavoine
CEO,
Quortex
Wayne Rowe
Enterprise Sales Manager,
CDNetworks

Video: Reducing Stream Latency


Latency seems to be the new battleground for streaming services. While optimising bandwidth and quality are still highly important, they are becoming mature parts of the business of streaming whereas latency, and technologies to minimise it – as Apple showed this month – are still developing and vying for position.

Here, the Streaming Video Alliance brings together people from large streaming services to explore this topic finding out what they’ve been doing to reduce it, the problems they’ve faced and the solutions which are on the table.

Watch now!
Speakers

Kevin Johns Kevin Johns
Distinguished Network Architect, Content and Media
CenturyLink
Chris Sammoury Chris Sammoury
Principal Engineer II,
Charter Communications
Richard Oesterreicher Richard Oesterreicher
CEO
Streaming Global/Hellastorm
Patrick Gendron Patrick Gendron
Director, Innovation
Harmonic
Johan Bolin Johan Bolin
Chief Product and Technology Officer,
Edgeware
Steve Miller-Jones Steve Miller-Jones
Vice President of Product Strategy,
Limelight Networks
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance

Video: Multicast ABR

Multicast ABR is a mix of two very beneficial technologies which are seldom seen together. ABR – Adaptive Bitrate – allows a player to change the bitrate of the video and audio that it’s playing to adapt to changing network conditions. Multicast is a network technology which efficiently sends a video stream over the network without duplicating bandwidth.

ABR has traditionally been deployed for chunk-based video like HLS where each client downloads its own copy of the video in blocks of several seconds in length. This means that you bandwidth you use to distribute your video increases by one thousand times if 1000 people play your video.

Multicast works with live streams, not chunks, but allows the bandwidth use for 1000 players to increase – in the best case – by 0%.

Here, the panelists look at the benefits of combining multicast distribution of live video with techniques to allow it to change bitrate between different quality streams.

This type of live streaming is actually backwards compatible with old-style STBs since the video sent is a live transport stream, it’s possible to deliver that to a legacy STB using a converter in the house at the same time as delivering a better, more modern delivery to other TVs and devices.

It thus also allows pure-streaming providers to compete with conventional broadcast cable providers and can also result in cost savings in equipment provided but also in bandwidth used.

There’s lots to unpack here, which is why the Streaming Video Alliance have put together this panel of experts.

Watch now and find out more!

Speakers

Phillipe Carol Phillipe Carol
Senior Product Manager,
Anevia
Neil Geary Neil Geary
Technical Strategy Consultant,
Liberty Global
Brian Stevenson Brian Stevenson
VP of Ecosystem Strategy & Partnerships,
Ericsson
Mark Fisher Mark Fisher
VP of Marketing & Business Development,
Qwilt
Jason Thibeault Jason Thibeault
Executive Director,
Streaming Video Alliance